Most consumers expect their products to arrive in a timely manner, in good condition, and in a variety of ways. They also expect to have several points of contact with their online retailer. As such, online retailers should have knowledgeable customer service representatives ready to assist them. However, these precautions will become routine once you start integrating them into your online shopping experience. By taking the time to prepare for potential shipping issues, you can avoid them before they happen.
A delay in delivery can be due to a number of factors, including bad weather or carrier mishaps. First, make sure that the recipient’s address is correct. Shipping delays are common in eCommerce, but they can have a serious impact on your business. In fact, 6% to 12% of packages experience delays, regardless of carrier. This number rises to 30% during peak eCommerce delivery periods.
Second, shipping problems can impact the overall reputation of an ecommerce business. Properly fulfilling orders is essential for building a positive reputation and loyal customer base. Orders that are lost or delayed are not the type of experience consumers want. In addition, shipping issues can lead to broken deadlines and disappointed consumers. While these problems can affect any ecommerce business, they can be avoided if proper planning is put into place.
